Empowering Cannabis Entrepreneurs:
Strategies for Success
Summary
Empowering Cannabis Entrepreneurs: Strategies for Success
Time:
Aug 16th, Day 1. 5:00 p.m. – 8:00 p.m. (3 hours instructional time)
Aug 17th, Day 2. 9:30 a.m. – 5:00 p.m. (3.5 hours instructional time; 30 min break + 3-hour lunch & showroom)
This dynamic and comprehensive course is specifically designed for ambitious cannabis entrepreneurs ready to elevate their business acumen and operational prowess. Set in the evolving landscape of Maryland’s cannabis industry, this two-day workshop series offers an immersive educational experience that combines in-depth knowledge with practical applications.
Focus: Participants will engage with leading industry experts across a spectrum of crucial topics—from sophisticated brand development and effective investor relations to the integration of cutting-edge technologies and navigating complex regulatory frameworks.
Upon completion of the course, participants should be able to:
Articulate a powerful brand mission and develop a resonant identity that captures and engages their target audience.
Construct and present persuasive business narratives that clearly highlight their unique value proposition to potential investors.
Implement cutting-edge technologies to enhance cultivation efficiencies, streamline inventory management, and foster customer relationships.
Navigate the regulatory landscape with confidence, ensuring compliance while maximizing operational effectiveness.
Deploy strategic marketing techniques and customer service practices to rapidly establish a robust market presence.
Engage potential and existing investors with impactful communications that keep them informed and invested in the business’s success.
Apply strategic insights from seasoned entrepreneurs to guide their business from inception through to a successful launch and sustainable growth.
Understand and apply data analytics to drive decision-making and refine business strategies for competitive advantage.
Develop comprehensive operational plans that are both cost-effective and compliant with state regulations.
Address:
CCBC Catonsville, 800 S Rolling Road, Catonsville, 21228
Check-In, Courses & Panels will be at the Math & Science Building
The Dispensary Showroom will be at the Center for the Arts.
***If you receive an error during registration, come to the event and we’ll complete your registration on-site. See you soon.***
Day 1
Opening Remarks - 4:30P
Discover the weekend's vibrant lineup, featuring dynamic speakers who will inspire and engage, plus sage advice from our esteemed special guest.
Fundamentals of Brand Building - 05:00P
Delve into the essentials of brand development. This session covers identifying core brand values, understanding your target audience, and creating a distinctive brand identity that stands out in the competitive cannabis industry
Implementing Technology Solutions in Cannabis Operations - 6:30P
Explore the latest technological advancements essential for optimizing cannabis operations. This panel discusses the integration of cutting-edge technologies in cultivation, processing, and sales to enhance efficiency and compliance.
Day 2
Opening Remarks - 9:30A
Day 2 brings an exciting lineup of speakers and interactive sessions. Join us for insightful discussions and engaging workshops that will inspire and inform.
Security and Regulatory Compliance - 10:00A
Gain insights into the regulatory challenges specific to the cannabis industry. This workshop provides strategies for navigating complex regulations and implementing robust security measures to ensure full compliance and operational security.
Break - 11:30A
From Start to Launch to Success - 12:00P
Receive valuable lessons from experienced entrepreneurs on navigating the journey from a startup to a successful business within the cannabis sector.
How to Wow Your Investors - 01:00P
Learn effective strategies for engaging and securing investors. This panel focuses on crafting compelling narratives, presenting clear business models, and communicating value propositions that attract and retain investor interest.
Dispensary Showroom & Networking Lunch - 2:00P
Join us for an interactive experience to learn key operational and compliance aspects of running a dispensary, and meet key personnel who can offer valuable advice and solutions. It's also a great opportunity for entrepreneurs to connect, meet our special guests and exchange information.
Location
Address
CCBC Catonsville, Center for the Arts,800 S Rolling Road, Catonsville, 21228
Parking
Parking is free. Lots 2 and 3 are the closest to the Math Sciences Building and Center for the Arts building. Please follow the campus signs directing you to the event parking.
Entrance & Building
Check-in, Courses, and panels will be held in the Math & Sciences Building.
The Dispensary Showroom is conveniently located in the Lounge at the Center for the Arts.
The buildings and their main entrances are across from each other, and share the same parking lots.
Free
Admission is free. These resources are provided to support entrepreneurs in the cannabis industry who are looking to accelerate the success of their licenses.
Snacks & Lunch
Snacks and lunch will be provided on August 17th, the second day of courses.
Check-In, Courses, & Panels - Math & Science Building (MASH)
Showroom, Networking, & Lunch - Center for the Arts Lounge
Social at Ellicott Distilling Co.
Relax after class and network with your peers.
August 16th 5:30P, at Ellicott Distilling Co
8090 Main St, Ellicott City, MD 21043
Street parking and multiple public lots are available
Special thanks to
Presented by
